Dissemination of advertisement
GamesMedia.ca place, on behalf of advertisers, banners on their websites and receive pay on a CPT (cost per thousand) or "Cost per Click," according to the contractual agreement between the advertiser and the provider.
The banners are sold directly to advertisers by GamesMedia.ca sales team or through specialized agencies and are integrated into the websites.
The CPT (cost per thousand) is generally recognized in the industry. It is the number of pages viewed on the screen by visitors on a Website. Thus, a Web marketing campaign based on a CPT of $ 10.00 on a site where 50,000 pages visited per day relates to GamesMedia.ca, $ 500.00 for that day.
The "Cost per Click" is also widely recognized in the industry. It is the number of times a user "clicks" on a banner or ad and visit an advertiser. Thus, a Web marketing campaign based on a CPC of $ 1.00 on a given GamesMedia.ca’s site relates to the number of "clicks" X $ 1.00.